Beethoven. Benji. Wishbone. Throughout history, there have been many famous dogs, but one particular canine has fallen into obscurity. I’m talking about 1980’s beer-hawking dog Spuds MacKenzie.
Born in 1983 as Honey Tree Evil Eye, Spuds was a transgender spokesperson long before Caitlyn Jenner. You see, Spuds was actually a female bull terrier. Spud was a she, not a he, as she was portrayed in her first Bud Light commercial in 1987, during Super Bowl XXI. Spuds became an overnight success and would go on to star in multiple advertisements — even stuffed animals featuring her likeness were produced.
Amidst pressure from various groups like Mothers Against Drunk Drivers (who claimed Spud was marketing beer to children), Anheuser-Busch decided to retire Spuds in 1989. Then in 1993, she passed away from renal failure in North Riverside, Illinois.
In honor of Spuds’ legacy, we’ve compiled seven of her greatest commercials in a convenient playlist. “This Spuds for you!”